Our Story

Sharfuddin Paracha & Company has been a trusted name in Pakistan's commodity trade for decades. Headquartered in the historic Jodia Bazar, Karachi — the heart of the country's wholesale market — we have built an unshakeable reputation for quality, integrity, and reliability.

Specializing in premium Tea, authentic Spices, and bulk Commodities, we source directly from Kenya, Sri Lanka, and India, ensuring the finest quality reaches our customers. Our commitment to excellence has made us a preferred partner for businesses across Pakistan and international markets.

Since 1980s

Decades of trust in Tea, Spices & Commodities

Leadership

HM.Zeeshan Paracha

Director, Sales & Purchase
Ex Chairman PTA Director FPCCI Pakistan Kenya Business Council

HM.Zeeshan Paracha brings decades of experience and visionary leadership to Sharfuddin Paracha & Company. As a prominent figure in Pakistan's tea and commodities sector, he has played a pivotal role in shaping industry standards and fostering international trade relations.

  • Ex Chairman — Pakistan Tea Association
  • Director — Federation of Pakistan Chambers of Commerce & Industry (FPCCI)
  • Core Member — Pakistan Kenya Business Council
  • Member — Tea Trade Committee, FPCCI

Official Affiliations

Pakistan Tea Association

Ex Chairman & Life Member

FPCCI

Director & Central Committee Member

Pakistan Kenya Business Council

Executive Member

Tea Trade Committee

FPCCI Core Member